Photo of a person paying with a credit card at a retail store
Photo of a person paying with a credit card at a retail store

Americans are seeing more sales, and also looking for more ways to pay over time

More Americans (35% up from 29%) say they are more likely to shop with places that offer buy-now-pay-later options, according to the latest data from the Ipsos Consumer Tracker

The Ipsos Consumer Tracker asks Americans questions about culture, the economy and the forces that shape our lives. Here's one thing we learned this week.

Chart showing that Americans are becoming more likely to shop in stores what offer buy-now-pay-later


Why we asked: Inflation (driven by gas and energy prices) is suddenly rising again. We’ll be pulling out a lot of our time-tested vibe economy questions over the next few waves.

What we found: In another one of our economic batteries, we see two reactions to higher prices, one from the buyer side and one from the seller side. On the buyer side, there’s also an increase (35% up from 29%) in people saying they are more likely to shop with places that offer buy-now-pay-later options.

On the seller side, more people report seeing sales in stores recently (43%, up from 38%) – whether that’s an accurate impression, or whether people are seeing them more because they’re looking more is perhaps immaterial. Impressions matter.

The author(s)

Related news