Female Quotient Equality Lounge @ Advertising Week
Ipsos is proud to partner with The Female Quotient Equality Lounge®, advancing equality together with other leading and forward-thinking brands. This year, Equality Lounge is returning to Advertising Week (and so is Ipsos) with its mission to ignite the conversations that lead to intentional actions and create the connections that make progress possible.
Ipsos will be participating in two sessions - revisit the recordings below:
Algorithm for Equality®: Human-Centric AI: Where Creativity Meets Technology [Tuesday, October 8 | 1:30pm]
Join Ipsos’ Lindsay Franke for insights on how to harness the power of AI while maintaining a human-centric approach. AI is reshaping the marketing landscape, but it's true potential lies in its ability to augment human creativity, not replace it. This session brings together leading female marketers who are pioneering the integration of AI into their organizations.
A New Era of Expansion & Transforming Expectations From Emerging Luxury Consumers [Tuesday, October 8 | 3:30pm]
The definition of luxury is shifting from new consumers that are activating in the luxury space. Recent research from Dotdash Meredith and Ipsos reveals a narrative of transformation, painting a picture of a new era in luxury, characterized by authenticity, self-expression, and conscious consumption. Join Whitney Krause (Ipsos), Leah Wyar (Dotdash Meredith), and Jessica Chung (Ipsos Strategy3) to hear more what that means for brands and advertisers.
Click here for registration details.
At Ipsos, we are dedicated to researching issues of diversity and inclusion, including gender and intersectionality. Click here to access our library of thought leadership on this topic.