The Growing Power of Organic Social

Five Key Themes for Marketing Leaders

9 January 2025

Marketing

It's the dawn of a new age in marketing. Organic social—once the afterthought and the last tool to be leveraged in the marketing toolbox—is taking center stage in 2025!

New research conducted in partnership by Ipsos and VaynerX reveals 79% of marketers are investing more – and it’s fueling full-funnel success.

Download this new paper to see what marketing leaders REALLY think about organic social media, and its ability to drive impact.

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