Big Data: A Guided Tour

Look at its power. Imagine the potential. It often feels like Big Data is omnipresent. Not least in the workplace, where it has become a feature of so many discussions about strategies and business plans.

But it also brings with it risks and responsibilities — as witnessed by growing consumer concerns about data protections and information security.

Big Data can be hard to pin down — a little mysterious, even. In this paper, we provide a guided tour of Big Data, including:

  • A definition of Big Data
  • The characteristics and types of Big Data
  • The risks of Big Data
  • How Big Data should (and should not) be used
  • Why Big Data needs big theory

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