Online Research

Online Research Publication

Ipsos Answers Esomar’s Questions to help online research buyers

The primary aim of the ESOMAR's Questions is to increase transparency and raise awareness of the key issues for researchers to consider when deciding whether an online sampling approach is fit for their purpose.

03.29.23

Online Research Publication

Empathy or Emptiness: Unravelling the Impact of AI on Human Connection

Revisit our webinar to hear insights from pioneering studies on the interplay between AI and human moderators and respondents.

09.23.24

Market Research Publication

The role of Multifactor Authentication in reliable research

Maintaining high-quality panels is a crucial aspect of market research, as it directly impacts the reliability and accuracy of insights. See how Ipsos is taking proactive measures to uphold research standards.

08.31.23

Online Research Event

CIPHER 2023

In its fifth year, the annual Current Innovations in Probability-based Household Internet Panel Research (CIPHER) Conference again offers a forum for exchange, dissemination and learning.

01.30.23

Online Research Publication

Insights Drive Impact

Take a look at these inspirational use cases of qualitative research methodologies. Our latest edition explores the future of work, financial services and healthcare.

11.21.22

Online Research Event

FCSM Research & Policy Conference

Don’t miss Ipsos experts who’ll be speaking at this year’s Federal Committee on Statistical Methodology annual conference.

09.29.22

Financial Security Survey

Americans (24%) More Likely Than Canadians (17%) to Invest in Bitcoin as a Short-Term Speculative Investment

Both countries fall behind the average of the 20 countries/economies surveyed.

05.03.22

Analytics Event

ARF David Ogilvy Awards & Creative Effectiveness 2022

The Advertising Research Foundation David Ogilvy Awards is the only award show that honors the research- and analytics-driven insights that lead to successful ad campaigns.

04.25.22