Leveraging behavioral science to predict behavior change post Covid-19

View our on demand webinar to gain insights into ways your consumer’s behavior might shift or endure after the pandemic.

The author(s)

  • Namika Sagara, Ph.D President, North America, Behavioral Science Center
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One of the key questions many of us are asking now is – which behaviors are likely to stick when the epidemic is over? Will consumers still snack and drink the way they do now in six months? Will consumers still do activities such as streaming videos and ordering grocery delivery after the Covid-19 epidemic?

View our on demand webinar to hear tips for using the Ipsos Habits Framework to help predict whether those behavior changes might stick or diminish. Specifically, you will learn: 

  • What types of cues/triggers of behaviors are likely to be still effective post-pandemic?
  • What are examples of barriers that might contribute to breaking habits?
  • What types of (positive and negative) rewards contribute to lasting behavior?

The author(s)

  • Namika Sagara, Ph.D President, North America, Behavioral Science Center

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