The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
The top two categories where people say they buy premium, high quality or “luxury” brands are electronics and fragrances/colognes, according to a new poll from the Ipsos Consumer Tracker
Few Americans say they're reading positive news about the economy, though more Republicans say they're seeing it than Democrats, according to new polling from the Ipsos Consumer Tracker
Projected total spending on summer vacations among Americans expected to reach an all-time high of $214.1 billion, 10% higher than it was in 2022
Three in five (61%) Americans are confident they will be taking a summer vacation, this year
Most are unlikely to use an AI financial advisor and do not trust AI to advise on finances
26 July 2023
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About half of Americans say the charges are politically motivated.
In the past year, just under half say the level of crime in their neighborhood stayed the same, while few say crime has decreased.
In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Consumer Tracker.
25 July 2023