The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
When was America greatest? A (shrinking) majority say it was greatest before the 1980s, according to the Ipsos Consumer Tracker. Just 9% think it’s at its greatest in the present day. More (12%) think it was never great.
Only 34% of parents have started back-to-school shopping heading into August, according to the Ipsos Consumer Tracker
Polling Kids On Public Policy
Six In Ten Back Mandatory Retirement, Say Court Has Right Amount Of Power Six In Ten Oppose Gay Marriage; Young Adults More Accepting
Large Segment Of Americans Rely On Circulars, Ipsos-Insight Study Shows
Most Say HDTV Still Too Expensive
Consumer Interest In Small And Big Ticket Items Down From 2003
With Ipsos Ideas, Discover The Best Recipes For Brand Management
Ipsos Loyalty Employees Take Home Excellence In Service Research Award For 2004 From The Journal of Service Research
Professionals Know Software Piracy Is Risky And Wrong; Workplace Policies Appear To Curb Violations, Increase Compliance