The Ipsos Care-o-Meter asks Americans what they know about vs. what they care about, twice every month. From sports to political fights, the answers say as much about Americans as they do about the world at large. Here's the latest.
Marketers should identify the unique, tangible features of their EV models, and build creative campaigns around those specific solutions.
The third edition of our Equalities Index covers 31 countries, and finds twice as many think campaigns to promote equality should go further (43%) than believe they ought to be rolled back (21%).
In five infographics, we look at attitudes on everything from fathers balancing work and family to men who stay at home to raise the kids.
Two years since setting its decarbonization target, a new Ipsos survey on behalf of GE Aerospace shows a united commitment and real investment in sustainability goal, but concern industry efforts need accelerated support.
New Public Agenda/USA Today/Ipsos poll also finds that many Americans view religion and spirituality as an avenue to reduce racism
Projected total spending on summer vacations among Americans expected to reach an all-time high of $214.1 billion, 10% higher than it was in 2022
Three in five (61%) Americans are confident they will be taking a summer vacation, this year
Most are unlikely to use an AI financial advisor and do not trust AI to advise on finances
26 July 2023
Time
10amPT/1pmET
About half of Americans say the charges are politically motivated.
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