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Insights to Activate
Insights to Activate is a monthly series exploring a range of timely topics, featuring impactful insights that you can activate tomorrow.
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Global Optimism Declines According to Ipsos Global Trends 9th Edition
Opportunities arise as economic adjustments and global dynamics reshape consumer optimism according to the 9th edition of Ipsos Global Trends.
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Political Perspectives: Interviews & News
On a regular basis, Ipsos experts are invited to share our research data and insights. Click here for the latest in media news articles and interviews.
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Ipsos Equalities Index 2025: More needs to be done to promote equality, but support has slipped over the last two years
The third edition of our Equalities Index covers 31 countries, and finds twice as many think campaigns to promote equality should go further (43%) than believe they ought to be rolled back (21%).
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[WEBINAR] Know the New America: Public Opinion Update
Join us throughout 2025 to hear the very latest public opinion data and insights to help make sense of today’s new reality.
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What do Americans feel is the most important issue facing the country?
Five charts on what issues Americans feel are the primary issues facing the country
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Know the New America: Growth Audiences
Revisit our webinar featuring leaders in corporate reputation, marketing, and social impact sharing insights on bringing more expansive understanding in the workplace and the marketplace today.
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988 Suicide & Crisis Lifeline awareness reaches new high, but information gaps persist
New NAMI/Ipsos poll reveals calls for expanded support of the 988 Lifeline and mental health crisis response in the U.S., but more information on specifics of 988 funding is needed
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Why higher education remains a key driver of the American Dream
Michael Strain, director of Economic Policy Studies at the American Enterprise Institute, explains why higher education and entrepreneurship will still drive upward mobility in the U.S.
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Americans support extending some tax cuts in House budget – but not for the wealthy or corporations
Americans generally oppose but are largely unfamiliar with the “One Big Beautiful Bill Act,” according to a new Washington Post/Ipsos poll