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Picture This: A Faster Alternative to Day in the Life Research
Ipsos Healthcare has developed an approach that can be completed in as little as one week that still captures a rich database of moments in customers' lives when they are interacting with a specific product or category.
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The Changing Landscape of TV
Compared with five years ago, it is undeniable that the TV landscape is now vastly different to what it once was. With the rise of Over-the-Top Subscription Video-on-Demand (OTT SVOD) services such as Netflix and Amazon Instant Video, together with the majority of broadcast and cable networks offering an unheard of plethora of viewing options, how the average person consumes TV content has changed immensely, and will continue to do so.
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Ipsos Global @dvisory: The Economic Pulse of the World (October 2014)
Citizens in 25 Countries Assess the Current State of their Country's Economy for a Total Global Perspective
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Two Senior Level Appointments to Fortify Ipsos Marketing Practice
Elys Roberts Takes Responsibility of Ipsos Marketing's U.S. business, while Steve Girling Leads Healthcare Practice in the Region
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New Director to Guide Client Offering in the Pacific Northwest
Nika Kabiri to Lead Ipsos MarketQuest Team in Seattle
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Are Americans Ready For Retirement?
At Ipsos Loyalty, we keep an eye on the horizon as a commitment to our brokerage and investment fund clients.
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Ipsos Delves Deeper into Digital with New Senior Vice President
Jake Dorn Brings Decades of High-Tech and Online Strategy Experience
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The Ipsos Girls’ Lounge Brings ‘Confidence Is Beautiful’ Bus to Oprah’s ‘The Life You Want Weekend’
Lounge To Celebrate Confidence Among Women at Prominent Industry Gatherings
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Ipsos Global @dvisory: The Economic Pulse of the World (September 2014)
Citizens in 25 Countries Assess the Current State of their Country's Economy for a Total Global Perspective