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For Americans, addressing the gender pay gap is important, but not a top priority
Few expect that recovery from the pandemic will bring about equality
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Shelter in Place: How companies can ease customers’ housing anxiety
Americans’ worries about missed rent or mortgage payments are an opportunity for companies to step in and build trust.
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Do current remote workers want to return to the office? It’s complicated.
Four in ten want to return to the office, but just as many would seek a new job if required to do so
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What Will The American Pantry Look Like Post-Pandemic?
Puppuccinos? Ipsos identifies consumer trends that are likely to fade away - or stick!
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Online features play key role in ‘ideal health care experience’
New Evernorth/Ipsos Poll finds that most are comfortable with virtual consultations replacing in-person visits and many predict more care will be delivered at home vs. in a typical healthcare setting in the future
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Americans looking forward to the end of COVID-19 restrictions
Desire to see loved ones and go to public places among most anticipated activities
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B2B CX Sessions
A series of roundtable discussions with CX practitioners and experts who work in B2B.
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Making the most of our regrets
What we can we learn from regrets? For the market researcher, regret is an important construct that can enhance our understanding of decision-making and consumer behavior.
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Americans’ Trust in Doctors Offers Path Forward for an Effective Vaccine Rollout
Doctors emerged as some of the most trusted figures nationally from the pandemic. What are the implications for the healthcare industry at large?