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The Inside Track: 2022 Midterm Elections February Highlights
Key highlights from February’s Inside Track webinar, a briefing from the Ipsos political polling team on data and trends shaping American politics and the upcoming midterm elections.
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American Healthcare Workers Persevering, but Remain Stressed
New USA Today-Ipsos survey of healthcare workers finds one in three thinks the system is on the verge of collapse
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Opinion Polls: A continual improvement process
Implementing new approaches and staying mindful of common sources of error, opinion polls can remain a vital tool for predicting election outcomes.
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How news consumption impacts views of the pandemic
Where Americans primarily source their news holds surprising implications for how they perceive COVID.
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Few Americans think COVID is a big risk, but half are still more comfortable wearing masks
In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Coronavirus Consumer Tracker.
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What Tech Executives Should Know in Today’s Polarized Society
The positives people feel toward technology do not shield brands from negative public backlash during instances of scandal or crisis. Here’s what you can do about that.
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No way forward
Weariness with COVID is baked in at this point, but there is little consensus on how the nation should move forward.
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Americans are excited for the Super Bowl (and the ads) again
With ratings high, brands can expect to get good value for their airtime spend on TV’s biggest day
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What a difference a (cresting) wave makes
In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Coronavirus Consumer Tracker.
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President Biden continues to lose ground with the American public on a range of issues
New ABC News/Ipsos poll finds Americans divided on involvement in Ukraine, Supreme Court