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Majority (67%) of Global Citizens Support the Closing of their Borders as Few (33%) Believe COVID-19 is Contained
New Zealand Gets Top Marks for How They’ve Dealt with COVID-19; United States Gets Failing Grade; Opinions about the WHO are Mixed
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Cliff’s Take: Nation Still Divided On Who Won The Election
Trump’s Protest Resonates With Many Republicans
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COVID-19 pandemic affecting Americans’ sleep
New Ipsos poll, conducted on behalf of Pear Therapeutics, shows top reasons for poor sleep are general anxiety, worries about the future
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Reuters/Ipsos Core Political Survey: Presidential Approval Tracker (11/18/2020)
Most Americans do not approve of how Trump is handling the transition period
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Decoding Culture to Better Connect with Consumers in 2020 & Beyond
Stay relevant. Without a deeper cultural understanding of your consumers, brands may struggle to build meaningful, authentic and intuitive engagement.
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Elevating consumer experiences in the age of COVID-19 and beyond
As people embrace living with less to do more, brands have an opportunity to forge deeper connections by supporting the experiences consumers crave.
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Eight ways brands are redirecting COVID-19 waste awareness to boost sustainability
At the start of the COVID-19 pandemic, people traded their concerns about packaging waste for hygiene and safety.
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Consumers want brands to help them reduce their waste
New Ipsos “What the Future” survey finds consumers believe companies should take responsibility for making their products sustainable
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Americans see education system as unequal, yet still a “great equalizer”
New Axios/Ipsos poll shows Americans want to learn more about the role of Black, Hispanic, Native and Asian Americans in building this country