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Reaching and Researching the Changing Viewer
Revisit our Media Summit here – 21 experts, 5 sessions, 1 keynote – exploring the future of media and entertainment.
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TMRE / The Media Insights & Engagement Conference
Hosted by co-chair and Ipsos’ Audra Priluck, the conference features prominent brand and insights leaders sharing future trends in media, and strategies to overcoming challenges while harnessing new opportunities
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ARF Creative Council
Join Ipsos’ Pedr Howard who will moderate a panel discussion about the role of AI in creative development research.
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The Diagnosis: Pharmaceutical Advertising is Still Advertising
DTC ads tend to break through more than the average ad, but brands should be wary of getting lost in a sea of sameness.
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Positive impact of intersectionality in advertising
The Unstereotype Alliance today released its new report “Beyond Gender 2: The Impact of Intersectionality in Advertising,” produced with support from LIONS and research conducted by Ipsos.
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Ipsos clients honored for research in advertising
Advertising Research Foundation highlights campaigns by STEGLUJAN/Merck, Stella Artois and Gardasil 9/Merck.
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[WEBINAR] Our Hybrid World: Technology’s Role in Supporting a Balanced Lifestyle
Join us for a complimentary webinar as we share new insights from Ipsos’ U.S. syndicated online community addressing how consumers are navigating through a hybrid existence and the role brands can play in supporting evolving consumer needs now and in the future.
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[WEBINAR] Insights For Pharma: Helping “Challenger” Brands Win
To the good fortune of patients, treatment for the vast majority of conditions is significantly beyond where things were at just 40 years ago.