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Ipsos Creative Excellence Awards: Super Bowl LV
Leveraging traditional and cutting-edge methods – from surveys to social listening to AI – this year's top performers included Doritos for Best Brand Recall.
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[PODCAST] What the Future: Democracy
We help answer how to navigate the complex political landscape, and how brand trust relates to institutional trust in government and media.
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2020 Was a Big Year for Online Sales – But at What Cost?
Something is missing from the online buying experience. Here’s what brick-and-mortar stores can learn from unhappy shoppers.
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[WEBINAR] Banking on Affluent’s Financial Outlook
The recession brought on by the pandemic and lockdowns has impacted all Americans, except perhaps the Affluent who have largely adapted their present financial state to future-proof their wealth.
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The Super Bowl still has our attention – especially with younger Americans
The pandemic has affected everything from ads to fans. Here’s what Americans are watching for at this year’s Super Bowl.
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CEW Webinar: Closing the Beauty Buying Gap
Join Ipsos’ Kristy Click and Reena Roy for insights on Closing the Beauty Buying Gap: Raising the bar between shopper expectations and experience.
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Virtual’s Long-View Reality: Patient and HCP Engagement
Telemedicine is definitely here to stay, but our recent study may offer clues on its sustaining power.
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Ipsos Update – February 2021
Our monthly round-up of the latest research and thinking from Ipsos around the world includes new global surveys on life during the pandemic, a new white paper on quality in market research and special features on US and French society.
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Compelling Storytelling with Thought Leadership Research
Listen in as we illustrate the actionable strategies gained when conducting proprietary thought leadership research.
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Brand Purpose Through the Lens of Personal Values
Revisit our recorded webinar to hear insights from Ipsos online communities and social intelligence addressing the relationship between personal values and brand perception, and how brands can bridge intent with action.