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Brick-and-Mortar Preferred Over Internet For Buying Electronics Device

See And Touch Comfort Factor Critical As Twice As Many Consumers Likely To Shop In Person Than Online For Media Hubs, According To Latest Ipsos Insight Study America's Digital Den

Will Saturation Kill Innovation?

Increasing Consumer Choice And Control Will Require Customized Market Insight Strategies To Manage The Flood Of New Features, Says Article From Ipsos Insight

Cultivating Desire: Investing in Market Insights to Reap Digital Content Profits

Product Testing: Handle with Care

A Case for the Realistic Concept in Testing

Wireless Web Access A Marker For `Digital Innovators' Target Audience

Americans Who Access The Web Wirelessly Are Heavy Tech Hardware And Subscription Service Purchasers

Ipsos Adds Qualitative Research Consultant

Catherine LoPresti Brings 20 Years of Qualitative Research Experience To Leading Market Research Company

Case Study: Strategic Insights for Optimizing Customer Loyalty

New Book By Ipsos Business Strategists Debunks Myths That Compromise Customer Loyalty And Cost Companies Billions

Authors Present Revolutionary Ways To Tackle Customer Allegiance And Retention

Qualitative Research Specialist Joins Ipsos

Experienced Moderator Kate Danaj Adds Qualitative Consumer Research Expertise To Ipsos