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One year after Jan. 6 U.S. Capitol riot, concern about misinformation is high
New Ipsos poll, provided exclusively to the BBC, finds that significant portions of the American public believe conspiracy theories around Covid, the election, and QAnon
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Up Close and Personal: Humanizing Omnichannel
Ipsos has identified six drivers of customer experience, only three of which relate to convenience. The other three are enjoyment, belonging, and status.
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GreenBook Webinar: How to Engage Your Gen Z Consumers
Join Ipsos’ Christie Moorman, Jennifer Torgersen, and Sarah Dewald for an enlightening discussion about how to leverage online communities as a powerful tool for meaningful interaction and collaboration with your Gen Z consumers.
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Seven in ten Americans say the country is in crisis, at risk of failing
New NPR/Ipsos poll finds a year after January 6th, Americans remain divided on interpretation of the event
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Monitoring Quality
Automotive and Mobility Development: Empowering auto industry decisions through credible, meaningful and easily accessible customer based information.
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Ipsos Update – January 2022
We start the year with a look at the global public’s predictions for 2022 and the latest research on the key issues ahead, including inflation, living with Covid-19, and climate change.
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Over half of Americans believe the country's economy is headed in the wrong direction
The same proportion believe the country overall is headed in the wrong direction
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Decoding the patient journey with social insights
Social insights have become a critical component of understanding patients, HCPs, and caregivers – and a key input into developing products and services that meet their needs.
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Americans hope that 2022 will be better
Although most Americans don’t think 2021 was great, more hold out hope that 2022 will be better.