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Why it’s time for brands to go all-in on augmented and virtual realities
The promise of augmented and virtual reality as development and marketing tools for brands and manufacturers is becoming clearer.
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What brands and retailers need to know about ‘buy now, pay later’
Payments analyst Lisa Ellis sees “buy now, pay later” (BNPL) financing as a niche, but it’s a big enough niche that it’s likely to become table stakes in the coming years. The idea of paying in installments is hardly new (witness QVC and HSN and just about anything peddled by Ron Popeil), but recent advances have transformed BNPL into a Silicon Valley fintech disruptor.
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How do you mystery shop an omnichannel world?
The past year has changed the way we shop and raised our expectations for the omnichannel experience.
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Most Americans support increasing the federal minimum wage to $15 an hour
A new Amazon/Ipsos thought leadership study finds that Americans look to large companies to help push forward raising the minimum wage.
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America the Uncertain: March Highlights
Key highlights from March's America the Uncertain webinar, a briefing from the Ipsos political polling team on data and trends shaping American politics.
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American consumers want more ways to buy and pay in the future
Ipsos finds unprecedented disruption raised shoppers’ expectations for retail
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Patient Surveys Are Changing As Everyone Moves Online
Here’s how to ensure accurate data using online surveys to supplement quality metrics.
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Cliff’s Take: Americans Welcome Federal Support
Broader skepticism of big government lessened during the pandemic.
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Most of America does not tune-in for Biden’s address, still thinks he’s doing a good job with the pandemic
Large majorities support Biden proposal, mixed on future for the country after the pandemic