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How companies can prepare for the changing status of pets in the future
What the Future’s Matt Carmichael considers what will come next for the $150 billion pet industry and how businesses can prepare for a future where pets are even more prevalent.
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How pet parents are shaping the future of the pet business and beyond
Pet ownership is transforming society. Discover how evolving human-animal bonds will reshape industries, urban living and social norms in an increasingly pet-centric future.
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ARF Women in Analytics & Young Pros
Ipsos’ Mallika Acharya will join a dynamic ARF Women in Analytics and Young Pros panel discussion during AUDIENCExSCIENCE.
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How Ipsos helped Pringles take flight with their Super Bowl spot
Read more about why this ad beat out the others we tested, and the impact it actually had on game day!
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Muted support for recent immigration crackdowns
NPR/Ipsos poll shows a shift toward more restrictive immigration policy over time, but new proposals fail to receive majority support
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Ipsos Public Affairs: Insights you can use, from research you can trust
Do you know the New America? Learn more about why leaders in the public, private, and non-profit sector rely on Ipsos Public Affairs when making policy and program decisions.
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The Power of Product Testing with Synthetic Data
Read more about generating and evaluating high-quality synthetic data and explore how synthetic data can be applied specifically to product testing.
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Reset or Retreat? The Ipsos ESG Council Report 2025
The global landscape of Environmental, Social, and Governance (ESG) is in flux, presenting both unprecedented challenges and exciting opportunities for businesses.
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Ipsos Core Political Survey: Presidential Approval Tracker January 2025
The January Reuters/Ipsos Core Political shows that Americans remain concerned with the economy, political extremism and immigration. A majority of Americans think the country is headed off on the wrong track and just one in four believe the country is headed in the right direction.
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Global attitudes to housing and house prices
The Ipsos Housing Monitor is a new 30-country study looking at how people perceive their own and their country’s housing situation, and the challenges facing both.