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Americans Flock to Social Media as They Start to Feel the Impacts of COVID-19 More Closely
Ipsos U.S. Social Intelligence Weekly Tracker registers 17% increase in conversation volume for week of March 15-21.
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Signals #2: Understanding the Coronavirus Crisis
The second edition of our digest brings together Ipsos’ latest research on coronavirus and draws on our surveys, social media monitoring and analysis from our teams around the world.
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U.S. consumer confidence is plummeting
Consumer sentiment just dropped from a near record-high to its lowest level in eight years
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Reuters/Ipsos Core Political Survey: Presidential Approval Tracker (03/25/2020)
Trump’s approval rating has received a small boost; Americans are increasingly concerned with healthcare and the economy
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Americans Strongly Support Direct Cash Payments, Loan Repayment Freeze Amidst Coronavirus Outbreak
New Newsy/Ipsos poll shows a call for federal government to take drastic economic, safety measures as more Americans are staying home, watching the news & facing money loss
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Top Social Media Sites Combating Misinformation
Read our article exploring how the world’s top social media sites are combating misinformation in an uncertain time.
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Context is King: Winning in the New Content Wars
View our on demand webinar to learn how people choose content, and what can drive consumer subscriptions and satisfaction.
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While Waiting for the Official Figures, Significant Increase in American Conversation about Job Loss
Early signals from social media tracking and public polling does not portend good news on jobs.
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Communicating in Crisis Mode
Covid-19 communications - lessons learned from the lens of Behavioral Science.
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Affluent Consumers: A Return to Normal?
Any expectation that things will return to “normal” quickly post-crisis can be disposed of out of hand. Read lessons learned from the 2008 recession.