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Global consumer confidence rises to highest point in sixteen months
All four sub-indices show significant gains as sentiment rises across much of Europe.
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Why brands need to include men in the conversation about gender equality
Many men feel progress on gender equality has gone too far. Brands and business need to help men see how it helps them, too, says Ipsos’ Mallory Newall.
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Reuters/Ipsos Issues Survey May 2023
Donald Trump continues to be the Republican favorite for the primary. President Joe Biden has a slight edge over Trump in a general election head-to-head.
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Why brands need to innovate for older Americans
The aging U.S. population represents a significant consumer segment that requires innovative products and services tailored to their needs.
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Change is happening too fast… and too slowly
In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Consumer Tracker.
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[WEBINAR] The Vibrant Fringes: Human Stories Driving the Business Case for Inclusion
DEI efforts by and within companies have come under fire by those who support and oppose them, but the importance of this work remains.
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[WEBINAR] What the Future: Gender
Join us as we discuss the future of gender and what it means for brands, businesses, and all of us as individuals.
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Data Dive: How motherhood is viewed around the world
In five infographics, we uncover how people feel about everything from whether being a mother/wife is a woman’s main role in society to stigma surrounding fathers taking the lead with childrearing.
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ARF Demystifying the Multigenerational Workplace
Join the ARF Young Pros to gain a functional understanding of how the variable of generation impacts behavioral preferences and tendencies in the workplace, and hear strategies to become a more effective and productive collaborator in multigenerational environments.
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What the Future: Farming
Listen in as we explore the future of farming and what it means for a wide range of products, services and the sectors that produce them, from tech to restaurants and CPG to auto and air travel.