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Connected CPG: Winning formula in the tech-accelerated age
Connected CPG is tech-enabled CPG innovations with enhanced experience or business models, that aim to create a deeper connection with consumers.
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Why paleo for pets is the new sustainability
Dogs and cats are historically carnivorous, but they don’t typically eat cows and chickens in the wild. Cultured meat, which is grown in a lab, is being developed by Because Animals to create evolutionarily appropriate and sustainable pet foods.
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Hybrid work will upend our food habits (again)
The pandemic accelerations of hybrid work and eating trends mean we could continue developing new habits, but this futurist from Mars Wrigley sees contradictions with the role food plays in our traditions, heritage and culture.
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A quarter are struggling financially and public expectations are for further inflation and price rises over 2022
A new 11-country Ipsos survey with the World Economic Forum reveals high levels of public economic pessimism in the face of a cost of living crisis.
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IPSOS USER EXPERIENCE LAB OPEN HOUSE
Ipsos is delighted to welcome clients and the research community to a fun networking event celebrating the grand opening of our new state-of-the-art UX Lab.
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Earth Day 2022: Perils of Perception
Survey finds there is a lot more to do to persuade the public to make high-impact climate-friendly changes—globally and especially in the U.S.; few can identify the best actions to cut carbon emissions
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Here's the Tech that Grocery Shoppers Actually Want in Stores
Tech innovations across the grocery sector have taken a massive leap forward in the past few years. Here's what they’re most (and least) interested in.
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A Metaverse Users Want
Revisit our on demand webinar to hear what consumers want of immersive platforms like VR and metaverse-like experiences.