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Affluent Survey USA: Fall Release 2018
Affluents are one of the most powerful and influential target audiences across all industries, driving revenue, adoption of new technologies and experiences, and influencing purchases amongst their peers and network.
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Hygiene and Cleanliness in the U.S.
Women more likely than men to be concerned about personal hygiene, especially as it relates to self-image
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Reuters/Ipsos Data: Core Political (08/29/2018)
President Trump's approval rating among registered voters stands at 40% with just 69 days until the election.
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Millennials advocate for gun control, but still enjoy their Second Amendment right
Newsy/Ipsos poll examines views on gun policy and culture
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Americans in Favor of Limiting Use of Plastic Straws
Ipsos/BuzzFeed News poll shows more support for businesses making the choice on straws than government ban
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Americans More Likely to Oppose the Tariffs Set to be Implemented by the United States in the Following Months Than to Support Them
More Than Half Agree that Small Businesses Selling “Handmade in America” Products will be Unintentionally Punished by Proposed Tariffs
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Reuters/Ipsos Data: Core Political (08/22/2018)
With 76 days to go until the November election, Democrats continue to lead the generic congressional ballot.
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Mobile POS: Moving the Needle in Mobile Payments
Discover what our panel of experts - merchant acquirers, mobile payment systems, and merchants - have to say about the future of mobile point of sale payments.
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[TWITTER CHAT] The Changing Affluent Traveler
Join Ipsos and @GenPop writer/moderator @KateMacArthur for a live twitter chat examining the changing Affluent traveler during which our featured guest, Ipsos’ Michael Baer (@MichaelBaer1 @AffluentIntel), will discuss in detail the six Affluent traveler profiles.