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Will Americans See the Impact of the Coronavirus As a Random Act of God or Government Ineffectiveness?
Keep an eye on Trump’s approval ratings
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Mystery Calling: Dialing up your contact center performance
Discover how a well-designed mystery calling program can drive loyalty and profits in this new Ipsos Views paper.
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Breaking the Mold: Is Risky Creative Effective?
Burger King’s marketing has attracted applause and acclaim for their collaboration with some of the best creative agencies on the planet. Is it paying off?
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Why do you think fewer people die from disease but more die from other causes
On average, people underestimate deaths from heart disease by almost three times.
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Global Study Finds that Americans Underestimate the Proportion of Deaths Caused by Cancer and Cardiovascular Diseases
Misconceptions of leading causes of death could be affected by news coverage and personal experiences
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HIMSS Global Health Conference
Join Ipsos’ Victoria Guyatt at HIMSS for technology-first insights, education, innovation and collaboration needed to transform the health industry.
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Ipsos Update - February 2020
Welcome to February’s edition of Ipsos Update – our round-up of the latest research and thinking from Ipsos teams around the world. This month includes a look at gender, shopper trends, entertainment in India, and young people’s perspectives on education and war.
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[WEBINAR] Transforming Customer Touchpoint Strategies with Behavioral Science
Please join Ipsos for our next complimentary webinar featuring Ipsos behavioral science and shopper research experts who will discuss how behavioral science is transforming touchpoint strategies across the customer journey leading to dramatic increases in performance.
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Ipsos MMA Named a Leader in Marketing Measurement and Optimization Solutions by Independent Research Firm
Ipsos MMA marries technology and service to deliver unified measurement. Clients give Ipsos MMA high marks for its engagement model in deploying and delivering solutions, consistently noting that Ipsos MMA is a highly collaborative and adaptable partner.
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Divides among Public Opinion on Astrology and Horoscopes
Younger adults are more likely to identify with their sign and use their horoscope to understand their life