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Ipsos 2024 U.S. National Election Survey – May 2024
Information and news silos are the unspoken primary drivers of this election
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Ipsos explains how businesses can prepare for electoral uncertainty in 2024 and beyond
The presidential election comes with high stakes for businesses. In the newest Insights to Activate series release, experts from Ipsos, Ford and Regeneron explain how your brand can navigate those risks.
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Ipsos Equalities Index 2024
The 2024 edition of the Ipsos Equalities Index finds 27% of Generation Z men across 29 countries think efforts to promote equality for all groups of people have gone too far.
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May 2024 LSEG/Ipsos Primary Consumer Sentiment Index
Consumer Confidence Increases Following Stability Last Month
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Personify Health & Ipsos Release New Report on U.S. Employee Health and Productivity Trends
New survey sheds light on importance of investing in employee health, benefits navigation, and beyond-basic health needs
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New York Times – Ipsos Election Poll Wording Experiment
Question order in election surveys potentially impacts perceived performance of 3rd party candidates
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Store brands hold slight edge over name brands
A new Ipsos poll also finds that younger Americans are more likely to use food delivery apps compared to older Americans
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Most Americans say the economy and inflation are the most important issues determining who they will support for president in November
New ABC News/Ipsos polling finds that President Biden’s approval remains low
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Most of America’s aspiring homeowners are waiting for rate cuts before purchasing new home
Housing costs are a source of financial anxiety for over two-thirds of Americans
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A majority of Americans value their credit card rewards
Nearly three in four Americans say they have a credit card that gives them rewards, and two in three people with a rewards card prefer to use it because of the points it earns, according to the Ipsos Consumer Tracker