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NIL remains broadly popular, but some have worries about the future of college athletics
Five charts on Americans’ views of recent changes in college athletics
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Political Perspectives: Interviews & News
On a regular basis, Ipsos experts are invited to share our research data and insights. Click here for the latest in media news articles and interviews.
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Cultural Intelligence: Key insights, data and solutions
Here’s a selection of Ipsos' latest and greatest insights and data on cultural intelligence and related issues for business leaders, policymakers, advertisers, and insights professionals.
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Sports and Entertainment: Key insights on fandom, betting, media, and more
The ways we spend our free time are changing amidst generational shifts, technological innovation, and more. Read on for a closer look at Ipsos’ exclusive data on sports and entertainment.
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Cost of living concerns will loom large in the midterms
Five charts on the issues that will play the biggest role in the 2026 midterms
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Ipsos week in review
Here, the Ipsos polling team and other experts mine the past in week in data to present you with a big picture analysis of where the public stands on the most pressing issues of the day.
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Market Essentials: Did You Know?
In this series of insightful infographics, we share research exploring consumer attitudes, emotions and behaviors.
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One in three Americans say Halloween is their favorite holiday
About half of Americans say they look forward to trick-or-treaters, according to the Ipsos Consumer Tracker. Just 22% say they are buying more candy this year (half disagree, one in three disagree strongly).
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One in three still say corporate DEI stances make them more likely to purchase
The number of Americans is rising who will make a purchase because of corporate DEI policies, according to the Ipsos Consumer Tracker