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Americans Underestimate How Hot the Planet Has Become, How Much Plastic Waste Is in the Environment, and the Impact of Flying
Misperceptions about climate change
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Social Listening for Creative Storytelling
Read our case study to discover how data-driven social listening dashboards can optimize messaging.
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Ipsos Update - December 2019
Welcome to December’s edition of Ipsos Update – our round-up of the latest research and thinking from Ipsos teams around the world. This month’s featured topics include the future of mobility, global infrastructure and threats facing the world today.
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Reuters/Ipsos Core Political Survey: Impeachment Tracker (11/27/2019)
1. Perceptions regarding impeachment remain largely unchanged.
2. Public approval of Trump’s job performance is also unchanged.
3. In the kickoff of the holiday shopping season, both Republican and Democrats report the economy and jobs as the second biggest problem the country faces. -
Ipsos Poll on Gender Roles and Issues
Recent poll explores the biggest problem facing women today and distribution of household responsibilities between partners
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Cliff's Take: Where the Rubber Meets the Road
How have perceptions of gender roles changed in the United States over the past five decades?
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Six in Ten Shoppers Are Buying Things They Would Buy Anyway during Black Friday, Small Business Saturday, and Cyber Monday
Three quarters of Black Friday and Cyber Monday shoppers will only be shopping sales
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ARF Young Pros Bootcamp
As a corporate member, Ipsos is delighted to support the Advertising Research Foundation.
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Almost Half of Americans Who Donate to Political Campaigns Are Unaware of Online Processing Fees
Over two in five report finding out that smaller donations are subject to more processing fees will make them less likely to donate
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Maximizing market foresight in pharma & healthcare
Learn how Dynamic Market Simulation (DMS) can be used to “engineer” your organization’s success, simulating a competitive battle (also known as war gaming) as a proven approach to market foresight.