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ARF David Ogilvy Awards 2020
The ARF David Ogilvy Awards is the only award show that honors the research- and analytics-driven insights that lead to successful ad campaigns.
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[WEBINAR] Voice—The Invisible Interface
More and more companies are investing in Voice technology in the hope of enhancing the customer experience while also creating more efficiencies.
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[WEBINAR] Innovation Testing In Real Time: Demo & Case Studies
The crises under way in the U.S. – Covid, racial injustice, economic downturn, political uncertainty – have propelled massive changes in consumer behavior and the need for brands to rapidly redraw their innovation pipeline.
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[WEBINAR] Kids & Families in the Great Lockdown
As if understanding a kid’s “normal” day isn’t challenging enough…enter COVID-19.
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Americans at wits' end on coronavirus, want decisive action
With the virus now more widespread than ever, Americans are looking for more aggressive, centralized leadership to contain the crisis.
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U.S. consumer sentiment stagnating at “pandemic average” level
Concern about job security becoming more prevalent
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[WEBINAR] Neuroscience: Your Best Bet for Total Understanding
At Ipsos, we partner with leading academics around the world to blend neuroscience and psychological methods to create a total understanding of how consumers experience the world and make decisions.
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Trust in leadership crumbles in states hit hardest by coronavirus
Decision to reopen early in Arizona, Florida, Georgia and Texas backfires on state leadership; Americans increasingly skeptical of allowing businesses to reopen until the coronavirus is contained
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Two-thirds of teachers prefer to teach remotely this fall
NPR/Ipsos poll shows widespread concern for in-person teaching, enforcing social distancing