Search
-
Teen
What it means to be a teen is changing. So is the world youth live in. This issue explores how the beliefs, attitudes and behaviors of adolescents are evolving in an age of social media, climate change, and economic instability, and what these transformations mean for brands, media and institutions.
-
Ipsos Update – December 2023
Risks, nations, AI… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
-
Half of Americans are saving more for a safety net
34% of Americans say that in the past six months they have postponed or skipped a big-ticket product purchase.
-
Diversity, Equity and Inclusion are Central to Good Research
Here are five ways Ipsos is translating diversity, equity and inclusion concepts into survey practice, examining case studies for young adults, Black Americans, Hispanic Americans and diverse political attitudes.
-
Mapping Out Demand Spaces by Context
Ipsos’ unique demand space segmentation approach examines the intersection of people, needs, and context to help you understand growth opportunities through a multi-dimensional lens.
-
Americans expect a COVID surge in winter
Three in five Americans (61%) think there will be a spike in COVID cases this winter, which is about flat from the same time last year, according to new data from the Ipsos Consumer Tracker.
-
Americans have more confidence in the economy than a year ago
Americans are more confident than they were a year ago in investing in the stock market (43% say they are confident now vs. 34% a year ago); taking out a loan (43%/35%); buying a new home (36%/31%), according to new polling from the Ipsos Consumer Tracker.
-
There’s strong bipartisan support for Biden’s executive order on AI
More than 70% of Democrats and Republicans support developing standards to test that AI systems are safe, according to new polling from the Ipsos Consumer Tracker
-
Sense of Community and Monetization Opportunities Among Younger Gamers
What is the 13-34 age group's relationship to gaming? Listen in as we explore their spending priorities within the gaming ecosystem, monetization opportunities, and more!
-
She Runs It: Multicultural Bootcamp
Join Ipsos’ Janelle James who will take part in a panel exploring The Power of AI to Impact DEI [1:30pm].