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Effie Leadership Summit & Awards Celebration
Ipsos is delighted to sponsor this year’s Effie Leadership Summit & Awards Celebration.
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What Worries the World? September 2021
Coronavirus remains the top global concern after 18 months of tracking during the pandemic.
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Workplace vaccine mandates might be the push unvaccinated Americans needed
One in four unvaccinated Americans now say they plan to get the coronavirus vaccine – a huge jump from earlier this month.
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Cliff’s Take: Where America stands on climate change
It’s not always about COVID or hyper-partisanship.
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ARF Cognition Council: Values in Advertising
Do social values, such as appeals to altruism, social justice, and sustainability in an ad impact consumers’ perception of the brand? If so, how and through which cognitive pathways, and for which population segments?
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Ipsos Core Political : Presidential Approval Tracker (09/23/2021)
The economy and public health remain Americans' most important issues as President Biden's approval rating remains at 44%
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U.S. consumer confidence still stuck in place
Six in ten believe that businesses should be allowed to reopen even if the pandemic is still not fully contained
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Consumers are returning to primary and specialty healthcare providers
The Beryl Institute-Ipsos PX Pulse trends consumer perspectives on patient experience.
Execution Measurement
Measuring the execution of brand strategy.
Channel Sizing
Sizing channel opportunities.