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Recession Anxiety and Consumer Perspectives in 2023
Listen in as our online community and social intelligence experts share up-to-the-minute consumer perspectives about the current state of the economy, and tips for brands.
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Speed dating with innovations: What’s your innovation’s pick-up line?
Discover how the communication of innovation has changed drastically, and how consumers have adapted to this new reality.
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U.S. Travel Association Consumer Quarterly Tracker – Q1 2023
This Ipsos Poll was conducted on behalf of the U.S. Travel Association January 13 - January 22, 2022, by Ipsos using the probability-based KnowledgePanel® – a division of Ipsos.
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The Rise of the Conscious Shopper
Consumers are adopting a ‘need vs. want’ mentality. Here’s what brands need to know about how consumers are being impacted by current economic pressures.
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Four in ten college students describe their mental health as poor
At the same time, 4 in 10 students describe their mental health as good or very good, while the remainder – 19% – describe their mental health as neutral, according to a survey of over 18,000 enrolled college students
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Envisioning the future of user experiences
Good UX practice can positively impact customer acquisition, retention, and engagement. Take a peek behind the curtain at the Ipsos approach to UX and how we ensure our clients deliver business results with great UX.
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We used ChatGPT to help us poll Americans about AI. Here’s what we found.
In less than five minutes of reading time, we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Coronavirus Consumer Tracker.
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[WEBINAR] What the Future: Love
Join us on Valentine’s Day as we explore shifts in the functional constructs of love and how they will impact brands and services across dating apps, weddings, media, retail and more.
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Pharma knocks tech off the top spot as most trusted industry in Ipsos' latest global report on Trust
Business leaders are not trusted to tell the truth – yet are seen to have a responsibility to speak out on issues according to the new Ipsos Global Trustworthiness Monitor report.
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Affluents still want luxury–but how they find it is changing
As consumers tighten their belts in an uncertain economic environment, the luxury market is not immune to a squeeze in discretionary spending.