Search
-
Ipsos Update - September 2020
Our monthly round-up of research and analysis from Ipsos around the world includes the latest on coronavirus, attitudes towards abortion, cultural response bias, and a focus on life in Russia, the US election and public perceptions in Ireland.
-
Will COVID casual become a permanent fashion look?
As the COVID-19 pandemic has accelerated the macro-trend of comfort casual apparel, brands and retailers face a strategic dilemma.
-
Are We Flying Yet? Affluents and Travel Beyond a Pandemic
As Affluent Americans will be the first to be passing through terminal gates, Ipsos shares data and tips that can be used as marketing engagement opportunities by those in the hospitality sector.
-
Handling of health crises impacts overall favorability towards Nations
Germany, Canada, and New Zealand are most favorably impacted, while the United States, Brazil, and India are seen unfavorably.
Based on nations’ handling of health crises, most travelers are more comfortable traveling domestically as opposed to internationally over the next five years.
-
[WEBINAR] What the Future: Money
In the latest in our What the Future series, we take a look at the future of money.
-
Value Reframing: Igniting your food and beverage brand(s) for growth
View our on demand webinar exploring the varied societal and economic influences impacting the food industry today.
-
Americans are struggling amid a record-breaking economic contraction
A historic economic downturn is hurting some more than others as many people struggle to make ends meet as the government rolls back aid.
-
Growing appeal of investing in businesses from countries around the world may be dampened by the COVID-19 pandemic
The appeal of investing in businesses from countries around the world has intensified over the past few years, with the top business hubs being North America and Europe. However, disruption caused by the COVID-19 pandemic may slow down the recent economic momentum.
-
Want your message to resonate in the crisis? Preach what you practice.
Here’s how brands can break through the sea of sameness to connect with their audiences.