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A Year in Review - 2020
This has been a year of momentous change. As we pause to reflect at the end of the year, we present some Ipsos research highlights you may have missed during the dizzying events of 2020.
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Telemedicine is here to stay
Ipsos shares insights and tips to help pharma manufacturers modify their value proposition for long-term success.
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Trend detection study finds why meat replacements are succeeding
Brands face a major hurdle in the form of accurate trend analysis. Trends have the power to sell out products in minutes or shift consumer preferences over the years.
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Ipsos Update - December 2020
The final edition of Ipsos Update of 2020 includes research and analysis on key topics including health, sustainability, gender equality and retail. We also look at public opinion on international security and the reputation of different countries around the world.
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Darker outlook on economy and spending heading into the holidays
Partisan sentiment tempered by election and pandemic
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From unstructured data to intelligence
Read on as we explore the journey of social media data, from technology platforms to research solutions.
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The Election Is Over: What’s Next?
From the beginning, Joe Biden was favored. But President Trump enjoyed structural advantages based on Ipsos' analysis of hundreds of past election results.
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Brand Biden vs Brand Trump
View our on demand pre-election webinar sharing the results of our Presidential brand analysis.
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Ipsos Update - November 2020
This month’s round-up of research and analysis from Ipsos around the world presents new papers on our learnings from the pandemic, trust in the media, brands and advertising and automotive quality. Explore our new global survey on happiness, the latest ranking of 50 nations’ international image, and much more.