Search
-
Have shortages conditioned us to pay more for groceries?
Americans are generally against paying surge pricing, according to the Ipsos Consumer Tracker – but there are a few areas where people are more willing to pay. Among the most interesting: One in five people say they would pay an additional fee for groceries or food items that are facing shortages.
-
Why America's childless cat ladies are more than just Taylor Swift
Taylor Swift has endorsed Kamala Harris, calling herself a 'childless cat lady' in reference to a disparaging comment vice presidential candidate JD Vance made about Democrats. But new Ipsos data shows that childless women with cats largely match up with the rest of America.
-
Washington Post – Ipsos Fall 2024 Survey of Black Americans
Most Black Americans enthusiastic about Harris candidacy, believe her policies would help Black community
-
[WEBINAR] What the Future: News
Editor Matt Carmichael will guide you through exclusive data from our exclusive study on news avoidance, generational gaps in news consumption, fears about misinformation, and trust itself – plus highlights and excerpts from interviews with industry experts
-
Will Americans accept the outcome of the 2024 election?
Below are five charts on Americans’ confidence in elections, how past elections have affected trust in elections, and what that might mean this year
-
Decoding the shopper's brain: How behavioral science unlocks growth
The digital world is now an integral part of the shopper journey. But here's the catch: it's not just about what they buy, but why they buy.
-
Harris has slight advantage over Trump, unchanged from before the DNC
ABC News/Ipsos polling finds Trump has the advantage on key issues of the economy and inflation though
-
Gender in the 2024 election
Five charts showing where men and women differ in the economy, abortion, the election, and how everyone thinks about the future
-
Most think Harris will accept the outcome of the election. Few think Trump will.
New ABC News/Ipsos polling finds most Americans trust the election process and vote count
-
Harris has small lead over Trump in latest Reuters/Ipsos Poll
National poll also shows more excitement among Democrats ahead of the election