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How automakers can shift gears for tomorrow’s cities
American cities are built for cars. But as commuting patterns shift with work patterns, automakers like GM are envisioning a new role to keep cities moving.
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Can Award Winning Ads be Effective?
We know that creative quality is a big driver of advertising effectiveness. Here’s how brands can turn their award-winning creative into commercial success.
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Most small business owners report addressing employee mental health
The quarterly Ipsos/MetLife/U.S. Chamber of Commerce Small Business Index increases in Q3 2023 as attitudes toward the economy improve
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Teachers: What’s making some leave the profession and others stay?
Take a look at need-to-know data for decision-makers on the teacher shortage and how Americans, parents and educators are weathering the storm.
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Summer in Review
Below are five charts on the top news stories of the summer, and whether Americans knew or cared about them.
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Most Jewish college students have witnessed, experienced antisemitic incidents
New survey of college students shows the majority, both Jewish and not, view antisemitism as a threat to America
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Ipsos Update – September 2023
Barbiecore, artificial intelligence, ESG… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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Ipsos is recognized as a 2023 Great Place to Work® in the U.S.
Global certification recognizes exceptional employee fulfilment, for the second consecutive year
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New American Dynasties: Inside the World of Affluent Asian Americans
Revisit our recorded webinar exploring the similarities and differences among Affluent Asian Americans and how marketers can best connect with them.