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The benefits of cross-generational design
America is aging. This demographic shift is an opportunity to center inclusion and accessibility in product design, says Ipsos’ Alyson Heffernan.
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Why living where the politics differ from yours could make a difference
American politics are polarized at the national and local level. But people can make a difference by living where their neighbors’ politics don’t match their own, says Ipsos’ Chris Jackson.
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New Survey Reveals Strong Gains For Graduates Of AP-Supported Programs
Findings of Ipsos/Academic Partnerships ROI Survey
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Americans on strike
Below are five charts on how Americans view unions, how they view the ongoing United Auto Workers’ strike, and how the omnipresent force of partisanship intertwines with striking workers
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Can Award Winning Ads be Effective?
We know that creative quality is a big driver of advertising effectiveness. Here’s how brands can turn their award-winning creative into commercial success.
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Reuters/Ipsos Poll: Most Americans support the autoworkers’ strike
A majority of Americans, regardless of party affiliation, agree that labor unions have improved the quality of life for all working Americans
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Most small business owners report addressing employee mental health
The quarterly Ipsos/MetLife/U.S. Chamber of Commerce Small Business Index increases in Q3 2023 as attitudes toward the economy improve
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Decision Makers or Decision Breakers?
Read more about why B2B research fraud can cost you millions and how to prevent it.
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How big of a deal is Biden’s age?
Below are five charts on how Americans feel about the president’s age, age limits in the Oval Office, and how much Biden’s age is impacting him among voters
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Teachers: What’s making some leave the profession and others stay?
Take a look at need-to-know data for decision-makers on the teacher shortage and how Americans, parents and educators are weathering the storm.