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Shared mobility has its blueprint for the future. Can it execute?
While Americans continue to prefer personal vehicles, shared mobility solutions could soon establish themselves as an alternative or complement in the mobility landscape. Here’s what Ipsos research shows.
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[WEBINAR] Affluent Outlook 2024: Cleared for Takeoff?
Join us to hear insights from our 2024 Affluent Outlook survey, examining Affluent expectations for the year and how those expectations will impact markets.
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Business Risk in an Age of Populism
As political fights continue to roil American society, how do responsible stewards prepare their organizations to navigate ideological consumers?
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December 2023 LSEG/Ipsos Primary Consumer Sentiment Index
Consumer Confidence Declines to Close 2023
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Four critical trends that will drive brand growth in 2024 and beyond
We examine how brands will make positive contributions to our lives and the world around us in 2024.
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Among Republicans, Trump leads the Republican primary, gaining ground since September
New Reuters/Ipsos polling finds that the economy and reducing crime are the main issues for Americans when it comes to determining how they will vote
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Americans feel more confident about their financial future than they did one year ago
Ipsos study conducted on behalf of BMO finds that Americans feel that things are looking up in 2024, even if many financial challenges persist
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Half of small businesses remain concerned with inflation, report worker shortage
The quarterly Ipsos/MetLife/U.S. Chamber of Commerce Small Business Index in Q4 2023 falls, returns to levels from late 2022 and early 2023
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Understanding the context of consumption moments
A more accurate, granular, and timely understanding of context is increasingly critical to developing strategies that stand out, and ensuring your brand success.
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Heading into a presidential election year, satisfaction with democracy is low
New Ipsos KnowledgePanel: The State of Democracy analyzes views on democracy across Croatia, France, Italy, Poland, Sweden, the UK, and the U.S.