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The Digital Difference: Ensuring Your Digital Experiences Meet Heightened Expectations
Brands must always monitor their customer journeys and touchpoints for “hot spots” and have a system for quick identification and remediation. Here’s why.
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Conversations with AI Part II: Unveiling AI quality in qualitative workstreams
In this white paper we discuss recent research-on-research to explore using generative AI within qualitative research.
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[WEBINAR] The Inside Track: Leading Up to the 2024 Elections
Join the Ipsos polling team for our regular briefing on the data and trends transforming the country.
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Patient Experience Survey Deep Dive
Revisit our on demand webinar to hear research from the Patient Experience Survey, a robust and reliable data source on patient perceptions and behaviors around access to health care and prescription medicines.
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Could a summer of extreme weather affect EV acceptance?
Amid concerns over climate change and calls for more electric vehicles, Ipsos looks at where consumers stand on sustainability in the auto world.
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Americans are more comfortable paying their bills, but think high prices are here to stay
In less than five minutes of reading time we’ll give you all the data and context you need to get you up to speed on Ipsos’ latest wave of the Consumer Tracker.
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One in four Americans say climate change will make it harder to live in their area
After a summer of extreme weather, a new USA Today/Ipsos poll finds that most Americans have experienced extreme heat and poor air quality
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What customers expect from restaurants in 2024
Consumers go to restaurants for the food, the experience, and quality time with their friends and family. And they’re coming back in full force.
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People more likely to think their education system is poor than good
The first edition of the Ipsos Global Education Monitor looks at people’s attitudes to education and teaching, including a special feature on the role of AI in the classroom.
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Data Dive: How people around the world feel about climate change
In five points, we uncover opinions on everything from anxiety about severe weather to who bears responsibility for fixing ‘global boiling.