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Economic attitudes | Consumer behavior
Latest public opinion data on the public's economic outlooks, including long-term trends on consumer confidence
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What the Future: Shopping
Revisit our foresight webinar exploring how spending (and saving) will evolve in a revamped economic and retail landscape.
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Most Americans feel fake news will be a big problem in the 2024 Presidential election
Meanwhile, just one in four Americans say they are following news around the 2024 election very closely
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QSR Evolution Conference
Ipsos is delighted to be a sponsor of this year’s QSR Evolution Conference – the only event that focuses solely on the needs of quick-service restaurant operators.
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The impact of Trump’s guilty verdict
Below are five charts on how indicators like presidential approval and betting odds have (or haven’t) changed post-conviction
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Explore your consumer’s universe with artificial intelligence
InnoExplorer AI: Discover Ipsos’ game changing GenAI solution for product and service development.
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A Dose of Digital: Can Pharma Make DTx a Healthy Business?
Digital therapeutics (DTx) are emerging as a potential game-changer in healthcare, offering evidence-based digital interventions to help prevent, manage, or treat specific conditions.
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We are hopeful for our future. But the future? Not so much.
Most Americans are hopeful about their financial situation in the year to come, according to the Ipsos Consumer Tracker. But that optimism ends when it comes to their political future.
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The New Era of Innovation
There's a new era of innovation, where humans and AI work in tandem, which promises a future filled with possibilities for creating extraordinary products that bring businesses even closer to consumers.
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Three in five Americans say chronic absenteeism in K-12 schools is a major problem
New NPR/Ipsos poll finds that most Americans support schools holding parents primarily accountable for their child(ren) missing school, regardless of their child’s age