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A Bit of Holiday Green for the Emerald City and Vicinity
From Decorating to Shopping, Green is the Holiday Color for Puget Sound Residents
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Finding and Deciding: Making the Shopper Connection
Is your 2014 Shopper Marketing Plan optimized to consider the shopping behaviours of Finders and Deciders?
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Seven in Ten (70%) Americans Plan on `Giving Back' This Holiday Season
On the Verge of Black Friday, Three Quarters (72%) Indicate They Would Shop More Often at a Store That Gives Back
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The Complete Picture: To Mystery Shop or Conduct Satisfaction Surveys?
For many industries, including financial, technology, retail and travel, an integrated CSat and mystery shopping program is crucial to truly monitoring the customer experience. Do your metrics give you a complete picture?
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America Goes Shopping in an Electronics Wonderland
"The children were nestled all snug in their beds, While visions of smartphones danced in their heads. And mamma on her tablet, and I downloading an app, Had just settled our brains for a long winter's nap."
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Puget Sound Citizens to Kickoff Thanksgiving Away From Home (and Away from Football)
Visiting and Travel on the `Turkey Day' Roster for Sound Area Residents
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America Goes Shopping in an Electronics Wonderland
Thoughts and ideas from Ipsos Public Affairs to stimulate your understanding of public opinion and consumer attitudes