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Make your Brand Rock
Ipsos’ Arnaud Debia shows you how to jam like a pro with these 5 tips to rock your communications using multi-touchpoint campaigns
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Affluent Traveler Segmentation White Paper
While it’s clear that Affluents are crucial consumers of all things travel-related, it may not be so obvious what behavioral patterns they’re exhibiting, and how best to reach them.
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The Age of the Algorithm
If survey data alone is no longer enough to capture the complexities of today's media environment, with more content choices and more distribution platforms from which to access them, what's a marketer to do?
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Eight in Ten Teenagers Ages 13-17 Say That They Are Currently Saving Money, Whether for Something Specific or Just in General
The Majority Give Themselves an A/B Grade When It Comes to
Successful Money Management -
Majority of Americans Believe the Government is Financially Responsible for the Healthcare Services of the Poor
These are findings from the Ipsos Global Health Perspectives Survey
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Perceptions of government regulation may give consumers a false security
Ipsos study reveals consumer knowledge on government regulations of products and ads.
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Study Explores Impact of Anti-Trump Resistance on Democrats, Republicans, and Independents
Latest Ipsos survey explores how images impact respondents.
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Nearly a Third of Americans and Germans Believe Steps Should be Taken to Make the Internet More Open and Healthy
Ipsos poll conducted on behalf of Mozilla in US and Germany
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One in Four Americans Has Boycotted a Product for Political Reasons
Do brands need to stay neutral in politicized and polarized times?
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Few Trust Congress or ISPs to Protect their Access to the Internet
In the latest Ipsos Poll conducted on behalf of Mozilla, only 2 in 10 Americans trust Congress to protect their access to the internet.