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[WEBINAR] Car Wars: When Will Autonomous Win the Race?
In a new year with new priorities from a new U.S. President, we have already heard about support for electrification and focus on the reduction of vehicle emissions
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Why it’s time for brands to go all-in on augmented and virtual realities
The promise of augmented and virtual reality as development and marketing tools for brands and manufacturers is becoming clearer.
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Electric Vehicles: Do Consumers Want Them?
Biden’s push for electric vehicles makes environmental sense, but Americans wants the cars to meet their needs.
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The power of research panels
Ipsos has invested in a global network of online access research for the past 20 years to deliver the highest standard of research insights.
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How to gauge effective messages for electric vehicle shoppers
Most people agree climate change is the result of human activity, and that they need to reduce waste and pollution.
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[PODCAST] What the Future: Waste
Listen to our podcast-style presentation featuring exclusive new data and research and interview highlights from the issue.
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[WEBINAR] Are we ready to get back to sharing again?
Don’t miss hearing Ipsos' John Kiser, SVP of Automotive & Mobility, and Mike VanNieuwkuyk, SVP of Automotive Advisory delve into the impact that Covid-19 is having on Shared Mobility preferences among American consumers relative to the world.
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Ipsos Update - November 2020
This month’s round-up of research and analysis from Ipsos around the world presents new papers on our learnings from the pandemic, trust in the media, brands and advertising and automotive quality. Explore our new global survey on happiness, the latest ranking of 50 nations’ international image, and much more.
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Driving Quality
Read more about quantifying the connection between quality and loyalty in automotive purchase.
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Despite pandemic, interest in battery electric vehicles growing in the U.S. and China
A new Auto Global Study reveals consumers are looking for added convenience, advanced technology and nice-looking electric vehicles.