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Global Trends 2023: A new world disorder
74% agree that their government and public services will do too little to help people in the years ahead.
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November 2023: Consumer confidence declines sharply in the Middle East and Africa
Sentiment is down significantly in both Israel and South Africa
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Diversity, Equity and Inclusion are Central to Good Research
Here are five ways Ipsos is translating diversity, equity and inclusion concepts into survey practice, examining case studies for young adults, Black Americans, Hispanic Americans and diverse political attitudes.
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Reuters/Ipsos Survey: Israel Hamas War and the 2024 Election
New Reuters/Ipsos polling on the Israel-Hamas war and the 2024 election
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The Role of YouTube Connected TV in Offline Action & Behavior Change
YouTube commissioned research with Ipsos to understand if ads on YouTube CTV vs. linear TV impact viewers differently, specifically in driving offline actions and behavior changes. Here are the results.
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Kristopher Hull appointed as Executive Vice President, Ipsos North America’s Consumer Products Segment
A proven leader with 26 years of experience across multiple industries, Hull has distinguished himself as a trusted partner to top brands in CPG, electronics and dining.
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Ipsos Synthesio unveils Signals GenAI, providing instant consumer insights
Signals GenAI, our pioneering Generative AI platform app, empowers you to transform real-time consumer signals into actionable insights within just 60 seconds.
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Elections & social media: the battle against disinformation and trust issues
Do people feel that disinformation has had an impact on political life in their country? Are they concerned that disinformation will impact the next campaign?
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Republican debate watchers see Haley as the best performer, Ramaswamy as the worst
The 538/Washington Post/Ipsos post-debate poll also finds that only about a quarter of likely Republican primary voters tuned into the debate
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Making a list, and price checking it twice: Most Americans (74%) buying fewer gifts in response to inflation and rising cost of living
Economic snowstorms are burying a majority of Americans (55%), who plan to dig out of the situation by using debt to fund holiday gift purchases.