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Ipsos Update – December 2024
Security, Inflation, Perils of Perception … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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Inflation rates may be falling, but people expect further price rises
In the seventh edition of the Ipsos Cost of Living Monitor we find, despite falling inflation rates, people are still feeling the pressure.
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Swing state electorate more Republican than Democratic
Post-election Ipsos swing state polling finds that inflation remains a top worry
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Pure Protein: Powering Up Beyond the Gym
Ipsos research shows how a protein bar brand can transcend its niche image by tapping into the power of context and empathy, showcasing its versatility and appeal within the context of everyday snacking occasions.
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Disinformation, hacking seen as top threats; World War III fear drops
The 2024 World Affairs report from Ipsos and the Halifax Security Forum.
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Expectations of the economy in a second Trump presidency
Below are five charts on how the economy influenced Americans’ votes, how Americans feel about the direction of the economy, and how these expectations color their expectations about their economic futures
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Few Americans support pardoning January 6th protestors, restricting women from combat
New Scripps News/Ipsos poll also finds that post-election, half of Americans believe their financial situation will be better a year from now
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Julia Glidden Appointed as Group President of Ipsos Public Affairs U.S.
Michael Link transitions to new role as Chief Research & Operations Officer, Clifford Young continues as President, Polling & Societal Trends
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AHFE International Conference
Join Ipsos discussing the value of conducting in-home usability and human factors research.
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Trump bests Harris on reported supporter turnout
Latest Ipsos poll finds gender divide in reported voting behavior among Hispanic Americans