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Connected Health: Coming, Ready or Not
Who is using a connected health device and why? Who or what is really influencing uptake? How do doctors, patients and the general public perceive the future of connected health...?
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Nearly Nine in Ten Women Would Try a Hand Held Device Which Guarantees to Find Their Perfect Foundation Match
Most Would Trust These Results as Much as They Would a Professional Makeup Artist, if Not
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Eight in Ten (79%) Global Citizens Concerned their Personal Information is Bought or Sold Online
Half (49%) Aware That Companies Often Sell Their Personal Data to Other Companies or Government
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Revealing Implicit Brand Drivers
Research has shown now that implicit perceptions can be very different from explicit perceptions and that both types can have an impact on behavior.
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Most (85%) Say Governments Should Work Closer Together to Address Online Threats, with Majority (83%) Agreeing that We Need New Rules about How Companies, Governments and other Internet Users Use Personal Data
Majority (57%) of Global Citizens are More Concerned
about Their Online Privacy, than One Year Ago
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