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Ipsos Update - November 2020
This month’s round-up of research and analysis from Ipsos around the world presents new papers on our learnings from the pandemic, trust in the media, brands and advertising and automotive quality. Explore our new global survey on happiness, the latest ranking of 50 nations’ international image, and much more.
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Driving Quality
Read more about quantifying the connection between quality and loyalty in automotive purchase.
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Ipsos Digital Tools SMB Online Survey
Usage of Digital Tools Proved Crucial for Business Survival and Recovery during the COVID-19 Pandemic
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Barriers to voting exist for all types of voters
New FiveThirtyEight/Ipsos poll examines why many Americans don’t vote
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Views of Trump and Biden stable heading into last week of campaign
New ABC News/Ipsos poll finds most Americans continue to be concerned with the coronavirus, disapprove of the President’s handling of it.
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Biden seen as stronger in what most viewers characterize as a good debate
However, the FiveThirtyEight/Ipsos Post-Debate Poll indicates little change in the overall race
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Young Americans pessimistic about government, democracy
New VICE News/Ipsos poll shows COVID-19, election integrity top of mind for people under 30
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Ipsos clients win six awards for excellent use of research in advertising
Advertising Research Foundation honors campaigns by Tropicana, Meow Mix, Jif and more at first-ever virtual gala
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America goes to the polls amidst challenges
New Axios-Ipsos poll finds despite significant interest in voting, major uncertainty exists about the election
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[WEBINAR] Decoding Culture to Better Connect with Consumers in 2020 & Beyond
Culture is how we make sense of the world, the shared social values that drive individual behavior.