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Consumers are pinched and leaning on debt
Below in five charts, we examine how Americans are handling the current macroeconomic conditions.
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Nine in ten dietary or nutritional supplement users agree that dietary supplements are essential to maintaining their health
The 2023 CRN/Ipsos Consumer Survey finds that about three-quarters of Americans use dietary or nutritional supplements
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Majority of Americans say they are unlikely to purchase electric vehicles
Though, a new Yahoo Finance/Ipsos survey finds that many are also unaware of government programs subsidizing EVs
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Ipsos Ranks as the No. 1 Most Innovative Insights & Analytics Company in the World in 2023 GRIT Top 50 Suppliers List
Ipsos, one of the largest market research companies in the world, was today named as the No. 1 Most Innovative Supplier in the 2023 GRIT Business & Innovation Report, Greenbook’s annual ranking of the world’s most influential insights and analytics providers.
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Ipsos and its clients honored with 13 wins at the 2023 ARF Ogilvy Awards
Multiple campaigns shaped by Ipsos research have been recognized by the Advertising Research Foundation
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[WEBINAR] Sense of Community and Monetization Opportunities Among Younger Gamers
What is the 13-34 age cohort's relationship to gaming? As these consumers age up and obtain more discretionary income, what are their spending priorities within the gaming ecosystem?
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Ipsos strengthens its position in the North America Automotive market by acquiring the New Vehicle Customer Study from InMoment
Ipsos, one of the largest market research companies in the world, announces the acquisition of the New Vehicle Customer Study (NVCS) – the largest and longest-running syndicated automotive program in North America from InMoment.
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57% globally think their country is not doing enough to meet its infrastructure needs
People continue to recognise infrastructure’s ‘double dividend’ but see substantial room for improvement.
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A Trump-Biden rematch is still too close to call
Most Americans believe vaccines are safe for children and adults, but half say they would be more likely to support a 2024 presidential candidate who questions the safety of vaccines
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Americans split on likelihood to receive new COVID-19 booster
Democrats, older Americans, and the college-educated are especially likely to report plans to get the updated booster