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Advance or Retreat: Will Affluent Americans be Bullish in 2022?
Revisit our on demand webinar to hear the latest research on Affluents’ expectations for the new year, and what it means for marketers.
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[WEBINAR] Fiscal Fitness: How Affluents Flex Their Financial Muscle
Please join us for our complimentary webinar featuring Tony Incalcatera, Chief Research Officer and Jesse Peretz, Research Director for Ipsos Affluent Intelligence as they explore a treasure trove of insights derived from research conducted in January 2022 on the most powerful purchasing cohort in the country.
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Opinions about AI vary depending on countries’ level of economic development
Ipsos survey for the World Economic Forum unveils mix of positive feelings and concerns about AI’s impact on people’s lives.
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Americans hope that 2022 will be better
Although most Americans don’t think 2021 was great, more hold out hope that 2022 will be better.
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Despite the increase in extreme climate events, citizen mobilization for climate change is not growing
A key player in the energy sector on an international level that has committed to the goal of reaching carbon neutrality by 2050, EDF presents the findings of an opinion study of groundbreaking scope conducted for the 3rd consecutive year by Ipsos in 30 countries across five continents.
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Consumers worldwide report experiencing higher prices
In 30-country survey, two-thirds say they now pay more for transportation, food and drink, and utilities than they did six months ago.
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Beauty
Our What the Future Beauty issue explores several market forces creating seismic shifts in the cosmetics and personal care industries.
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Media Still Matters: Affluents Deep Connection with Media Brands
Discover how and why Affluents connect with beloved media brands, when marketers can best attract their attention, and the types of content that are most appealing.
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Wealth
America’s aging population, growing diversity among the rich and the digital era are changing wealth and luxury in America. Ipsos imagines how these shifts will impact wealth transfer, fiscal policy, retail and luxury through crypto and the metaverse.
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Sports
NFTs, digital media and gambling are increasingly influencing sports and how we will consume them in the future. We explore what this will mean for fans, brands and media.