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Ipsos Update – September 2024
Data, Healthcare, Education … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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Satisfaction with presidential candidates higher after Biden exit
New ABC News/Washington Post/Ipsos polling finds that Trump has the edge on economy and inflation, while more believe Harris is better fit mentally and physically to serve as president
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ARF David Ogilvy Awards & Creative Effectiveness 2024
Join Ipsos experts at the advertising's most anticipated conference and Awards ceremony.
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Americans say they're dining out less. Here's who's cutting back the most.
The latest data from the Ipsos Consumer Tracker reflects a downturn in spending on fast food. But where is that trend strongest — and what's the luxury that the fewest Americans are cutting back on?
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Harris gains, but Trump still holds the fundamentals
Ipsos Presidential Election 2024 Forecast Update
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How brands can grow with purpose and profit through Ipsos’ “ABCs of ESG”
Ipsos’ newest Insights to Activate launch explores how decision-makers can leverage ESG principles to craft purposeful, profitable, and productive brand strategies
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Nearly half of families report taking out student loans, up from this time last year
However, 2023-2024 reported college spending is stable compared to 2022-2023
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Brands in the context of a changing America
Five charts on the shifting values of American society, where that leaves brands, and what Tom Hanks can teach us here
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Ipsos Announces Four Promotions to Enhance Client Focus
Four leaders from across Ipsos — Lisa Gudding, Jessica Gates, Wendy Wallner, and Mike Bellmont — receive promotions for senior leadership roles
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Money Talks or Budget Walks
Need proof that CX drives financial/operational gains at all levels of the organization? Read our latest paper outlining tips for delivering a return on CX investment.